First, the RAVES:
1. Got GOOD HAIR COLOR today... I'm finally a great, warm, sparkling blond - yay! It's most likely not my "final color" but I gotta tell ya, I FINALLY found a gal who gets it! Already I got more than 3 compliments -- so that counts! Check out this coming week's Friday is Fashion Week Column for all the gory details!
2. Bought the most amazing lip gloss called Ginger Lily from Aveda. It's the perfect blend of Berry and Peach -- just glorious with my new hair and its has the most amazing hint of mint, which if you put it on and then drink hot cocoa you get the most delicious mint flavor (for free!) and a pretty lip print on the side of the cup! Further the gloss part isn't sticky -- its, well.... glossy. Meaning if someone steals a kiss, yes they will get a bit of minty color with it, but they will not stick!
3. Went to see Harry Potter -- Part 1/2 of the 7th and final book. I haven't read it but I just love going to see these movies. It's like a trip to Disney minus the hassle. I love being a kid again -- and parts were genuinely frightening!; and last but not least,
4. I HAD THE MOST DELICIOUS THANKSGIVING DINNER THANKS TO MY FRIEND OVER AT BOOKISH! Check out her fabulous blog on the books that should be on your list, as well as her hilarious Park Avenue Divorce Tales each Thursday!
OK enough good stuff.... now for my RANT:
See up there in #2 where I go on and on over my new lip gloss from Aveda? Did you notice how I didn't mention the history of Aveda being all "plant based, planet-conscious"? I'm sure most of you are familiar with Aveda and know they are "green" but probably what you are not so familiar with is my disdain for the whole "save the planet, buy green, eco-brand" movement. Don't take that the wrong way -- I of course WANT TO SAVE THE PLANET, duh. Nonetheless, I have found that after fighting tooth and nail to convince my "pro-recycling, eco-conscious" roomies that cloth towels are really just as good as paper -- and after having bored more than a few innocents with my lectures on how recycling only encourages the use of things we truly don't need (like plastic and paper towels, paper napkins and the like ) and after having gone on and on about the fact that recycling sounds clever but uses even more resources unnecessarily -- and after Oprah herself * unanimously agreed that the best way for a company to be "green" is to stop unnecessary packaging, I am NOW convinced that most people aren't IN FACT really green and most companies are IN FACT Poseurs!
LET ME TELL YOU HOW I ALMOST DIDN'T BUY MY LIP GLOSS FROM AVEDA because the packaging looked like a miniature egg carton, complete with an additional lightweight cardboard wrapper and a little sticker tying it all so cleverly together in the same color as the gloss. WHAT THE ???!!!! Can you believe that Aveda, home of all things tree-hugging, would waste so much MONEY, RESOURCES & MATERIALS to package a mere lip gloss tube? I didn't even believe the lip gloss was in there until they opened it up for me. Seriously! This is the sort of thing that makes me more than annoyed. Of course the packaging is some neat-o-post-consumer waste award winning design -- but really? Do we need to use waste to make waste? And considering that this was a $20.00 lip gloss, how much of the cost is tied up in all this packaging? Could I have really gotten this tube for $10? or better, $7?
NEED MORE EVIDENCE? SEE IMAGE BELOW:
My final verdict is that all this green movement crap is just that: crap. No one really wants to be green -- no company is "environmentally friendly" because THERE IS NOTHING FRIENDLY AT ALL TO MOTHER EARTH by using more paper (the carton) more plastic (the sticker) more ink( the printing) more electricity (production) , more water (production) and more oil (production) to create MORE TRASH -- which can then be recycled at the cost of using even more water, electricity, manpower -- oh and then there's using more dreaded OIL! Sure, compared to other companies using materials not recyclable it's better or whatever-- but I'm not cutting them any slack because in terms of actually solving the problem by eliminating waste? They. Are Not. Doing. A. Darn. Thing. BUT, THEY. COULD. BE. DOING. A. LOT!
So, did I buy the lip gloss? Yes. But only because I loved the color, feel, smell and well I have dark lips and it's hard to find a pretty color for me that's not Goth. But I am literally going to cut this tube open to use every last drop and I won't be buying it again if Aveda doesn't ditch their packaging.
ADVICE TO OBEY:
AVEDA:
Take all that money you spend on packaging and design a better way to transport your goods without it being damaged instead. Then sell it as is, just the tube -- NOTHING ELSE! With the additional profit margin you can plant some trees and start a recycling program similar to MAC's where customers can save and bring back the cosmetic containers & get a free product after 6 or so! Or, if ya just can't bear to do away with all the pretty packages, change your advertising so that it is HONEST.
READERS:
CALL Aveda at 1.800.644.4831 & Complain -- in my name! If we, as Consumers who buy such products, don't keep these companies honest and if we don't do our due diligence, we will allow these mega-corporations (yes AVEDA is a CORPORATION) to literally drive us into the ground...and fast, because once our atmosphere is destroyed, we'll all burn up QUICK, while these Corporate Gurus are safe and sound in their underground shelters that they've built with Heat Proof Materials!
That's All.
B.
*Oprah herself is used, in this instance, only figuratively speaking. Much the same as when we quote God. This is not any sort of direct quote (thus, no "quotes").
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